First Code Academy
Country : Hong-Kong
  • Full-time

Marketing Executive

First Code Academy is empowering Asia’s next generation to become creators of technology by teaching kids age 4 to 18 about programming, design and entrepreneurship. Since 2013, we have taught thousands of students in various Asian cities and are continuing to expand our global presence.

Responsibilities

About First Code

First Code Academy is empowering Asia’s next generation to become creators of technology by teaching kids age 4 to 18 about programming, design and entrepreneurship. Since 2013, we have taught 10,000+ students in various Asian cities and are continuing to expand our global presence. We believe that it takes a team to build something big; if you have a love for technology and want to make a meaningful impact in next generation’s education, join us now!

 

We are looking for a Marketing Executive at First Code Academy. You have an entrepreneurial & startup mindset and are passionate about making an impact through digital, events and campaigns. You are a positive and proactive problem solver who lives with a ton of ideas every day.

 

As a full-time marketing executive, you are:

  • someone eager to be part of a small team with strong opinions about education and technology.
  • extremely resourceful and gritty.
  • experienced in creating marketing campaigns, building a strong impression & awareness, and driving lead generation of the brand both online and offline.
  • familiar with managing and growing our social media community and developing new initiatives to engage new and current followers.
  • able to understand marketing data and provide actionable solutions to achieve results.
  • able to produce high quality and thoughtful work.
  • curious to how our initiatives are measured with data.

About the Role

  • Drive and support marketing and brand campaigns both online and offline. Ensuring First Code Academy is at the top of the consumer's mind.
  • Develop and manage content in our emails, social media, blogs and etc.
  • Design brand and marketing collaterals and ensure all marketing materials feel local and personal while adhering to global brand standards
  • Performing daily account management on Google AdWords and Facebook Ads and measuring experiments and conversion tests
  • Drive lead generation strategies and initiatives of First Code Academy Hong Kong. Ensuring we are hitting our targets weekly, monthly and annually.
  • Working alongside other marketers and content marketers to help distribute content that educates and entertains our audience and supports marketing goals
  • Develop strong impression building content to engage and educate new and potential customers.

Requirements

  • Experience - You have at least 1 year of experience working in the Marketing field.
  • Language - You can speak fluently in English and Cantonese, and you can read and write in English and Chinese.
  • Design - You are able to use Illustrator or Photoshop to create marketing materials, e.g. posters, leaflets, web banners etc.
  • Personality - You are highly social and enjoy connecting with people in groups and in one on one settings.
  • Entrepreneurial - You are curious by nature and enjoy brainstorming, collaborating and executing. You are capable to work under minimal guidance and like to “move fast and get things done”.
  • Hustle - You are able to thrive in a fast-paced startup environment, constantly thinking of creative ways to tell our stories.
  • Data-driven - You back all your initiatives with data and understand consumer behaviour through data. This is relevant to all our Search Engine Marketing initiatives, Google Ads and Facebook Ads.
  • Bonus: Video - You are able to film and edit to create video marketing materials e.g. short videos, event videos etc.

Total applicants :4 Job posted 2 months ago Total Views : 105 Unique Views : 105 Today Views : 1


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